SAEN
PAUL

Sean
Paul's back, and he's about to bring the heat this summer. The
Jamaican dancehall superstar first sparked the world in 2002 with
his breakout hit, "Gimme The Light," and the fire has
been burning brightly ever since. Hot on the heels of his multi-platinum,
Grammy-winning classic album, Dutty Rock, he dropped the 2005 RIAA
platinum smash The Trinity. That album led off with the Top 10
single "We Be Burnin'," followed by the #1 smash "Temperature." Now
Sean Paul is stoking the flames once more with his highly anticipated
fourth album, Imperial Blaze.
The Kingston-born rhyme slinger has already sold more than 10 million
albums worldwide, and has become the most successful Jamaican artist
of all time on the U.S. charts - spurred by a trio of #1 pop singles,
and five top ten hits. But despite his scorching track record,
Sean Paul is taking nothing for granted. "Imperial Blaze is
like the king's fire," says the keeper of dancehall's flame. "It's
all about going hard and keeping it hot." Case in point: the
album's infectious lead single, "So Fine," which blends
irresistible harmonies and rapid-fire lyrics with a futuristic
backdrop of digital percussion.
A lot of artists talk about "staying on the grind," but
few work harder than Sean Paul. He has done more than any other
dancehall artist to bring the hardcore sound of Kingston to new
audiences around the world. Since his prophetically titled 2000
debut, Stage One, Sean Paul has proven time and again that modern
Jamaican reggae can be a viable genre in the international music
market. But the explosive energy of Imperial Blaze indicates that
he's only getting started.
"
In this business, they say you're only as good as your last hit," says
the man who beat out Kanye West and Nick Lachey to win the American
Music Award for Favorite Pop/Rock Male Artist in 2006. "They
say you've got to prove yourself all over again every time you
come back, so here we come."
More than just proving Sean's staying power, Imperial Blaze represents
his evolution from a Jamaican crossover star into a bona fide pop
hitmaker with a rare gift for bringing cutting-edge sounds to an
international following. "My first album was mainly a compilation
of songs that were out in the dancehall," he explains. "On
the second album we added a few special ones, and with The Trinity
we did even more exclusive songs. But now with Imperial Blaze,
most of them were recorded specially for this album. It's all about
my growth as an artist."
One thing that hasn't changed is Sean's determination to showcase
the talents of Jamaica's hottest young producers. "We have
worked with other producers in the past," he says. "I
have no problem working with any big hip-hop or dance music producer
who wants me to spit on their track. But I'm not trying to ride
on anybody else's genre. When it comes to my album, you're gonna
hear the new kids from Jamaica."
The production credits on Imperial Blaze read like a who?s who
of dancehall trackmasters, from Don Corleone to Craig "Leftside" Parkes
(son of legendary Jamaican bandleader Lloyd Parkes), to Jeremy
Harding (who doubles as Sean's manager), to Arif Cooper (son of
Ibo Cooper from the famed reggae band Third World) to Delano of
Renaissance Disco and even Sean's own brother, Jazon "Jigzagula" Henriques
of Coppershot Sound. And for the first time, Sean himself produced
a track on the album entitled "I Know You Like It." But
nearly half the album's 19 tracks were produced by the 19-year
old Stephen "Di Genius" McGregor, whose Big Ship/Di Genius
Records label has dominated the dancehall scene for the past year.
"
I first met Stephen when he was like eight years old and I was
in my 20s," Sean reveals. "His father Freddie McGregor
is a king of reggae music, so Stephen was born into this. Now he's
running the place, and the chemistry we have is something special.
When you find someone who gets you as an artist, you can really
push yourself and take it to a different place."
The songwriting on Imperial Blaze represents a giant leap forward
in Sean Paul's artistry. "There's plenty of party tracks,
but we're not just singing about the same old thing," he explains.
High-energy cuts like "Lace It" on McGregor's "Daybreak" riddim
are already sparking the worldwide dancehall circuit, but other
cuts find Sean in a more reflective mode. "My music has reached
the point where it's expanding," he says. "I'm talking
about relationships and different things we all go through in life." Not
only has the subject matter evolved, but vocally Sean's experimenting
with different melodies and harmonies to create a richer new sound.
Sean wrote a tribute to his mother, entitled "Straight From
My Heart," for her birthday, and the depth of his emotions
can be heard in every line. "That felt so good it should have
been the first song I ever recorded," says Sean. "Music
is supposed to be for celebration, and who better to celebrate
than the woman who gave me life?" The haunting hook from "Hold
My Hand" represents another artistic breakthrough, what may
be his first-ever dancehall ballad.
While Sean has a long history of recording hit duets - including
the recent remix of Estelle's "Come on Over," preceded
by "Give It Up To Me" with Keyshia Cole, "Break
It Off" with Rihanna, 'Baby Boy" with Beyonce, and Give
It to You Girl with Eve the new album does not rely on guest appearances.
I always think its funny when people ask, Whos on your new album?
says Sean with a grin. Its my album, you know?
Although he has collaborated with hip-hop stars like 50 Cent, The
Clipse, and Busta Rhymes in the past, Sean Pauls main emphasis
is on his own sound. Dancehall is the most underground music in
the world and our artists are most misrepresented. But were gonna
do it star. Were gonna show people. And even though weve done it
time and time again, some people still act like they dont want
to give reggae music a try. But this music is big in all corners
now. So all Im saying is show some respect.
After tasting fame and fortune, Sean Paul is more concerned than
ever with his musical legacy. When I look back on some great artists
over the years, he reflects, you look at some man like Bob Marley
and even Shabba Ranks and Super Cat. When you check back over their
career, you see all that they accomplished and say, Yo what a work
them do! Them thing deh really make you wanna enjoy this time while
you have it just make the most of it while the sun is shining.
Do as much as we can.
As I have said before, there are many types of dancehall, Sean
Paul emphasizes. We have music that can express everything that
a human being can feel, more time in a raw way and sometimes in
a very soft and seductive way. Thats why I love this art form.
And Im ready to do it again, star. Were coming with something original.
It have to sound fresh and new. Dont sound like youre copying over
and over. Sound like the next thing. Watch we!